AESTHETIC AMBIVALENCE


8”x11”
208 pgs


Emphasis:
Graphic Design
Layout & Composition
Curating an Exhibition

Mentor:
Stephen Serrato

un·can·ny
/ˌənˈkanē/


adjective
strange or mysterious, especially in an unsettling way.

The “uncanny valley” is a characteristic dip in emotional response that happens when we encounter an entity that is almost, but not quite, human. (The Conversation).









DESIGN IS SO SIMPLE, THAT’S WHY IT’S SO COMPLICATED